How Foursquare Has the Ability to Change the Way We Travel

Posted: February 15, 2010 in Advertising & Marketing, Social Media & Networking, Technology

We are mayor of Burg Square in Bruges, Belgium. Did we have to be elected? No. Do we have to keep the locals who shop at the morning market in the square happy? No. In fact, we don’t have to do anything but keep visiting and leave tips for those who travel to Burg Square after us, and all based on participation in a single location-based iPhone game called Foursquare.

We first brought up the emerging importance of Foursquare for travelers back when we hosted a roundtable discussion at the 92Y Tribeca in New York, and since then, Matt Gross (aka the New York Times‘ Frugal Traveler) has written an extremely thoughtful and well-reserched argument in favor of it becoming a travel tool. But we can say—since we’ve been obsessed with Foursquare since late last summer—that it is only the beginning for this mobile app, and we couldn’t be more in love with how it contributes to the travel experience. (get the rest of the story)


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