Mochi Media Launches $10 Million Investment Fund, Rolls Out Social Gaming Platform

Posted: March 8, 2010 in Gaming/Entertainment, Social Media & Networking, Technology

Fresh off an $80 million acquisition by Shanda Games, Flash game advertising network and payments platform Mochi Media is launching a social gaming platform and a $10 million fund to invest in game developers.

Mochi Social allow developers to build social features into their games such as inviting friends, sending gifts, or posting to an activity stream. Mochi Social allows for the ability to broadcast in-game notifications to deliver news about game updates, friend activity or challenges.The aim of incorporating these features, allows for a game to transcend one social network by plugging into users social graph across all of their social media identities. The platform currently integrates with Facebook, MySpace and Twitter with more sites to be added in the near future. Currently in private beta, Mochi Social will be rolling out its first enabled game “Kingdoms at War” by A Thinking Ape next week. (get the rest of the story)

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